Creating Assets¶
Assets are pieces of content you want to make available for your contacts to access in Mautic. You can track who views or downloads assets, personalize the contact's journey based on asset interactions, and do lead scoring based on assets.
Mautic lets you organize assets into categories for easy management.
Note
Supported file types: .csv, .doc, .docx, .epub, .gif, .ics, .jpg, .jpeg, .mpg, .mpeg, .mp3, .odt, .odp, .ods, .pdf, .png, .ppt, .pptx, .tif, .tiff, .txt, .xls, .xlsx, .wav)
Steps¶
- Go to the Components menu and click Assets
- Click the +New button in the top right corner
- Drag the file you want to add into the "Upload a file" box or click inside the box to browse for the file
- Enter a Title, Alias (for the download URL slug), and Description for the asset
- Select the asset's Language
- Choose a Category to assign the asset to
- Optionally, check "Disable search indexing" to prevent search engines from indexing the asset
- Click Save & Close to finish creating the asset
Results¶
The asset is created and will appear in the Assets list, and clicking on the asset will take you to its details page where you can preview it and monitor downloads
Success
Consider gating valuable assets behind a form to capture lead information before allowing the download. This turns the interaction into an exchange of value. You can then nurture the lead based on the asset they were interested in.