How-To: Mautic - Campaigns¶
Mautic's campaigns functionality is robust and versatile, allowing users to create, manage, and analyze a wide range of marketing campaigns. From simple time-driven campaigns to complex workflows with multiple conditions and actions, Mautic provides the tools needed to meet specific business objectives and enhance marketing operations.
Types of campaigns¶
| Time-Driven Campaigns | Contact-Driven Campaigns | Mixed Campaigns |
|---|---|---|
| These campaigns are centered around specific timed events, such as scheduled emails or promotions. | These campaigns trigger events based on interactions with specific contacts, such as opening an email or visiting a webpage. | Mautic allows you to create campaigns that combine both time-driven and contact-driven actions, giving you the flexibility to design complex workflows that adapt to user behavior. |
Success
They can also enable you to respond to user actions in real-time and deliver targeted content.
FAQ¶
Is there a way to create an automation in Mautic/Dropsolid besides creating it as a campaign?
An example would be checking if email ends with “nousls.com” and making them opted out.
I'd suggest to create a segment using this filter, then insert this segment into a campaign only to apply the opt-outs.